Tuesday, September 16, 2008
More Than 4,000,000 People Surfed the Games with Maxthon's Olympic Browser
More than 4,000,000 people have downloaded the Olympics themed version of Maxthon. Maxthon International, the developer of China's most popular Web browser partnered with Sina, a major Chinese media company, to produce versions of the Maxthon browser modified for the Olympics in both Chinese and English.
The Chinese version added Sina's Olympic news coverage to its default homepage and Sina's forum. New Olympic blog links were added to the browser's toolbar. The software was given a facelift in China red, traditional gray and natural green.
The English version of Maxthon added an Olympic medal scoreboard to Maxthon's multi-use sidebar.
During the international Olympics in Beijing, Maxthon provided free help services for visitors. More than 180 Maxthon users signed up to staff Maxthon's Online Volunteer Web site. They used PCs and chat software to answer Olympic tourists' questions about Olympic scheduling and locations, housing, restaurants, entertainment, and shopping. The volunteers provided chat services in English, Chinese, Dutch, French, Russian, and Spanish.
"We have such a large number of users in all countries, and with the Olympics being held in the same city where Maxthon is based, it just seemed right for us to do something to help people from around the world," said Jeff Chen, CEO of Maxthon.
Maxthon 2.0 is a free Internet browser. It has been downloaded nearly 160 million times just from Maxthon's own site. In China, Maxthon has about 30 percent of the browser market, beaten only by Microsoft Internet Explorer. The company has only recently begun to actively market the browser in the United States, but already it is making strong inroads into a market that has been dominated by Microsoft Internet Explorer and Firefox.
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